Main page ยป Betlion official betting website review
  • National license holder;
  • Good website interface;
  • Extensive bonus programme for both newcomers and active bettors;
  • A wide sports selection;
  • Convenient Android application.
  • No iOS app;
  • No live video streaming

Betlion Kenya is a licensed bookmaker that started its operations in 2018. Initially, the company worked exclusively in the Ugandan market, but over time, it obtained a license from the Kenyan state regulator. Today, Betlion offers betting enthusiasts a wide selection of markets, a convenient, functional mobile application, and an interesting bonus program. Experts rank the company among the market leaders in online betting in Kenya.

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Betlion License

The company operates under a license issued by the Kenyan Betting Control and Licensing Board. Therefore, cooperation with Betlion is fully legal and safe.

Company information:

  • Name: Zumandu Limited t/a Badling;
  • License number: 000180;
  • Head Office: 2011 NW 79th Ave 380, Miami, Florida, 33122, United States.
  • The registration of gaming accounts is only available to users who have reached the age of 18.

Company Rating is one of the leaders in the African online betting market, providing its services on a legal basis in many countries:

  • Kenya;
  • Uganda;
  • Zambia;
  • Ghana;
  • Nigeria;
  • United Kingdom.

The company instills trust in its users and has good reviews online, so it always takes the highest places in various rankings of African bookmakers.

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Features of Betlion bookmaker

The advantages of Betlion can be summarized as follows:

  • Safe, legal play;
  • A site with a user-friendly interface;
  • A wide range of bonuses for new and regular customers (including a registration bonus);
  • A decent selection of sports (20);
  • Betting in “Pre-match” and “Live” modes;
  • Convenient ways to top up your account;
  • Quick payouts;
  • A functional mobile application;
  • The opportunity to play in an online casino;
  • Responsive support service.

Among the disadvantages, it’s worth mentioning the absence of an iOS application and live video broadcasts of matches.

Registration and login to a personal account

All users who have reached the age of majority can register on the site.

To do this, follow the steps below:

  1. Go to the official website of the bookmaker.
  2. Click the “Register” button at the top of the screen.
  3. Enter your phone number in the format: +254-XXX-XXX-XXX.
  4. Enter a four-digit PIN and confirm it.
  5. Confirm your age and agree to the company’s rules.
  6. Click “Sign Up”.

The registration process is straightforward and takes just a minute.

Sign up

To complete the Betlion login:

  1. Go to the bookmaker’s website or mobile application.
  2. Click “Login”.
  3. Enter the phone number you specified at registration.
  4. Enter your PIN.
  5. Click “Login”.

How to Deposit

To deposit money into your gaming account balance:

  1. Click the “Deposit” button at the top of the screen.
  2. Enter the deposit amount.
  3. Click “Deposit”.
  4. Enter your PIN code.

You can also top up your gaming account balance using Safaricom or Airtel.

To top up your account through Safaricom:

  1. Go to the MPESA menu, select Lipa Na Mpesa, and press Paybill.
  2. Enter 212927 as the paybill and your Betlion number as the account number.
  3. Enter the amount for the top-up.
  4. Enter your MPESA PIN.
  5. Confirm the transaction.

Deposits using this method usually occur instantly, although there can occasionally be delays of up to 30 minutes.

Get bonus

To deposit your account through Airtel:

  1. Go to Airtel Money.
  2. Choose “Payments”.
  3. Click “Pay”.
  4. Select “Other” and enter 136680 as the business name.
  5. Enter the top-up amount and PIN code.
  6. To confirm the transaction, write Betlion as the reference.

Top-ups using this method also usually happen instantly, or in rare cases, there may be a delay of up to 30 minutes.

Withdrawal methods

To withdraw funds from your gaming balance:

  • Open the side menu.
  • Click “My Account”.
  • Click “Withdraw”.
  • Enter the withdrawal amount.
  • Click “Withdraw”.

There is also a method of withdrawing funds via SMS. To do this:

  • Send the following code to the number 40418: “WD#Amount#PIN” or “Withdraw#Amount#PIN”.
  • The PIN used is the PIN code of your Betlion account.
  • Example of a successfully created withdrawal request: “WD#5000#1234”.

Bonuses in Betlion

To check the current promotions and bonuses in Betlion, open the main menu and select the “Promotions” tab.

At the time of writing the article, the company offers six promotional offers for new and regular customers. Let’s explain how to get a Bet Lion bonus for each promotion.

Get bonus

Risk-free first bet

This offer is only valid for new users:

  • Deposit at least 20 KES.
  • Place a bet of at least 2 KES with odds of 2.00 or more.
  • Only bets placed after depositing are eligible for the promotion.
  • Receive a free bet equal to the first bet up to 1000 KES.
  • Place the free bet as a single or an accumulator within seven days from the date of accrual. If successful, the net winnings will be credited to the main account.

The offer is only valid for new customers, and they can use it only once.

Refer a friend

The company gives 100 KES to users for each invited friend. To do this:

  • Go to your Betlion account.
  • Click “Invite a friend”.
  • Use your unique code to invite friends.
  • Once your friend has made a deposit and placed a bet of 200 KES or more with odds of 2.00 or higher, you will receive a free bet of 100 KES.

Loyalty bonus

Each user who places 5 or more bets with odds of 2.00 or higher in a calendar week will receive a free bet up to 500 KES. The size of the free bet is calculated based on the amount of the smallest of the placed Accumulator bets.

There is also a VIP offer where users can get up to 3000 KES. You can familiarize yourself with the detailed conditions of the loyalty program on the promotion page.

Second chance free bet refunds

The company offers a bet refund if only 1 outcome loses in an “Accumulator” with a minimum of 5 outcomes. This offer is valid only for football bets placed in the “Pre-match” section. Live bets do not count in this promotion.

The “Accumulator” must include events with odds of at least 1.40. The refund is given as a free bet valid for 7 days. The maximum bonus amount is up to 1000 KES. The free bet received can only be placed on another football multiple bet.

Sign up

VIP Club

VIP club members can receive exclusive rewards, cashback, and special bonuses. Features include:

  • 5% cashback every week;
  • VIP bonuses and free bets every week;
  • A welcome free bet;
  • A personal VIP manager;
  • Higher betting limits. The status is upgraded to VIP based on the review of each account by the company’s VIP department representatives.

Cash Out is here!

With the Cash Out option, you can fix profit/loss before the end of the event. That is, you can take the money before the bet is settled depending on events around or during the match. The Cash Out feature is available in your account. Select “Cash Out”: all bets that can be immediately cashed out will be displayed. The payout amount depends on the probability of the bet winning (the higher it is, the larger the payout on Cash Out). For example, if you bet 100 KES on team “X” at odds of 1.90, you can take about 145 KES during the match if team “X” is leading 1:0. You do not risk the opponent equalizing and the bet losing.

How to start betting

To start betting, register on the site, log into your personal account, and top up the game account balance. The process of placing a bet is as follows:

  • Open the line in the “Pre-match” or “Live” section.
  • Click on the odds that correspond to the forecast – the event will automatically be added to the coupon on the lower panel.
  • Click “Betslip”.
  • Enter the bet amount.
  • Click “Place Bet”.

Place a bet

Betlion offers its customers single and accumulator type bets. In the first case, the bet is placed only on one outcome of one event. An accumulator is a bet that includes two or more events. To win an accumulator bet, you need to correctly predict all outcomes of the bet (if at least one forecast is inaccurate – the bet loses completely). Thus, the risk is greater here. But the potential winnings are significantly more interesting. In accumulator type bets, the odds of all events are multiplied together, forming a total coefficient.

Check out the line in the “Pre-match” section of the main menu of the website or mobile application. The bookmaker offers a wide range of football bets. In addition to the top 5 leagues in Europe (England, Spain, Italy, Germany, France), there are leagues such as, for example:

  • Bangladesh Championship;
  • Uruguay Championship;
  • Bosnia and Herzegovina Championship;
  • Ethiopia Championship;
  • Ukraine Championship;
  • Nepal Championship and others.

To make a live bet, click on the “Live Now” tab on the top panel of the screen.

To bet on other sports, click on the “A-Z Sports” tab at the bottom panel, then you can bet on tennis, basketball, baseball, volleyball, hockey. Among the niche sports in the Betlion line are:

  • Motorsports;
  • MMA;
  • Golf;
  • Darts;
  • Cricket and others.

Download Betlion App

The Betlion app is a convenient, multi-functional program that makes sports betting even more mobile and fast. It should be noted that the Betlion mobile application cannot be found in the Play Market due to Google’s policy, which prohibits the placement of content related to gambling. Therefore, the only safe way to download the mobile application is through the bookmaker’s official website.

Before downloading the APK file, we recommend making sure that downloading and installing software from unknown sources is allowed in your security settings. You can revert these settings after installation. Alternatively, you can permit installation directly in the installation process.

To mobile site

To download the mobile application, follow these steps:

  • Visit the bookmaker’s official website.
  • Open the main menu.
  • Choose the tab “Download our APP”.
  • Press “Download anyway”.

Downloading the file will take no more than a minute. To install the mobile program, open the Betlion APK and click “Install”. The APK file size is only 2.71 MB, so the installation will take mere seconds. Afterwards, press “Open” to enter the program. The mobile application icon will also appear on your mobile device’s home screen.

Features of the Betlion mobile application:

  • The mobile program matches the official website in terms of functionality and is in no way inferior;
  • The application saves internet traffic on your mobile device and works well even with a weak internet signal;
  • The program operates uninterruptedly in “24/7” mode even when technical work is being carried out on the official website or it is inaccessible due to being blocked by the provider;
  • The mobile application works faster than the mobile version of the site. This advantage is very important for playing in “Live” mode, where odds change dynamically;
  • With the application, you can quickly deposit and withdraw funds from your gaming account balance, place sports bets, play in the online casino, participate in the company’s promotional and bonus offers;
  • The program hardly takes up any free space on the mobile device, suitable for any smartphones and tablets with Android version 5.0 and above.

Technical Support

If you have any questions about playing on the Betlion website, placing bets, making a deposit, or withdrawing funds, you can visit the frequently asked questions section. There you can find solutions to the most common user problems. Otherwise, you should contact a specialist from the bookmaker’s technical support service in any way convenient for you:

  • Live chat. The fastest and simplest way. To do this, click the “Chat” button in the lower right corner of the screen and ask your question to the specialist. The consultant responds within 1-2 minutes;
  • You can contact a representative of the technical support service by phone at +254709515000;
  • E-mail. If you choose this method, you will have to wait the longest for a response. But here you will definitely get a response. Send a letter to: [email protected].


Is it legal to play at the Betlion?

Yes. The bookmaker has an official license issued by the Kenyan Betting Control and Licensing Board, so playing on the Betlion website is safe and legal.

How can I get a free bet and how much can I expect in bonuses?

To get a free bet, you need to make a deposit of at least 20 KES after registration and make your first bet of at least 2 KES with odds of 2.00. You receive a free bet equal to the first bet up to 1000 KES.

What is the minimum and maximum deposit amount?

The minimum deposit is 20 KES, the maximum is 70000 KES per transaction. You can top up your account with 140000 KES per day.

Is there a bonus for new Betlion users?

A welcome bonus for all new users is issued in the form of a free bet. You need to register a game account and top up the game account balance for an amount of at least 20 KES. Then make a bet with odds from 2.00 at least for 2 KES. The free bet will be equal to the amount of the first bet.

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Betlion official betting website review